Our work / Mosaïque
How Tourisme Gaspésie’s photo library became a working tool
A destination builds up years of photos, yet finding the right file at the right moment is still work. With Tourisme Gaspésie, Riyada designed Mosaïque: a media library where AI describes every image in French and where you search in the language of tourism.
Strategy
Data
AI solutions
Adoption and governance
The project, expertise by expertise
What each of our four areas of expertise brought to this engagement. Our approach →
Design an offer beyond the first engagement: Tourisme Gaspésie’s need became a product.
ReadOrganize content in the language of tourism: season, place, experience, member business.
ReadAI suggests a title, a French description and keywords for every photo.
ReadThe team corrects and enriches each record: AI automates part of the work without taking control away.
Read
Years of photos, hard to find at the right moment
A destination builds up years of photos: its landscapes, its businesses, its seasons, its experiences. Yet preparing a campaign or answering a partner still means finding the right file and its context.
The starting question was about AI recognizing photos and videos. With Tourisme Gaspésie, the need took a fuller shape: bring the content together, understand it and make it usable every day.
That need was the starting point for Mosaïque. The library and image analysis are the core of the product; content, vocabulary and access adapt to each organization.
Search in the language of tourism
Search is built around seasons, municipalities, experiences and member businesses, so people can search the way a destination needs to.
Collections and shared selections get content to partners. Credits, usage rights and related information travel with the files.
From a photo to a record the team can use
Each record brings together the photo, a title, a French description and keywords suggested by AI.
The analysis automates a first pass at organizing. The chosen vocabulary, its rules and which content gets published remain the team’s decisions.
Stay in control, then extend to marketing
The team can correct and enrich every piece of information AI suggests, and the organization stays in control of its content. Time savings and marketing results are still to be measured.
Photos are a first layer of an organization’s memory. Offers, brand voice and field knowledge can enrich this base.
Delivered
- The smart media library
Planned
- The organization’s memory
- The assistant and creative studio
- Publishing and measurement
